The Concept The Rooms Programming Home School The Bar Team Get Involved
Del Ray, Alexandria

Neuhoff Ranch

Mount Vernon Avenue · Alexandria, Virginia

The kind of place that makes you want to have people over — and gives you everything you need to do it beautifully.

Get Involved Explore the Concept
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A home goods store that actually feels like home

We envision Neuhoff Ranch as a retail home goods store in the heart of Del Ray — focused on hosting and making your house a home. To be set in a historic first-floor space where each room tells its own story, we sell beautiful, affordable things and bring the community together almost daily.

In the back, a wine bar and small bites — served on dishes and in glasses you can take home. In the garden, a secret backyard rare in the neighborhood. On the calendar, programming that gives the street a reason to gather.

Retail Home Goods

Exceptional but affordable objects for hosting and homemaking — kitchen, dining, and living, across three distinct rooms. Perfect to give as a gift or keep for yourself.

Wine Bar & Small Bites

A relaxed back-of-house bar experience on the very tableware and glassware we sell.

Community Programming

Tastings, workshops, supper clubs, Home School classes, and neighborhood events — nearly every day of the week.

Event Space & Garden

A bookable interior and a lush backyard — rare in Del Ray — available for private dinners, celebrations, and brand experiences.

Three rooms. Three worlds.

A historic home where each room has a different focus — and a reason to stay a while.

The Kitchen

For real cooks who also like to look good doing it. Practical, beautiful, and nothing you'll regret.

  • Handthrown ceramic bowls
  • Linen aprons & tea towels
  • House spice blends (our own)
  • Cutting boards & copper tools
  • Specialty oils, honey & salts
  • Cocktail & mocktail kits

The Dining Room

Everything you need to set a table worth lingering at.

  • Handthrown dinnerware sets
  • Stonewashed linen napkins
  • Wine & water glasses
  • Taper candles & holders
  • Cheese boards & knives
  • Seasonal centerpiece objects

The Living Room

Layered, personal, a little unexpected. Objects that say something about who you are.

  • House candle & scent line
  • Throw blankets & pillows
  • Small sculpture & ceramics
  • Coffee table books
  • Bar accessories & decanters
  • Local art prints & framed work

Programming that earns
its place on the avenue

Almost daily events, workshops, and gatherings — because Neuhoff Ranch isn't just a store. It's where Del Ray comes together.

Weekly

Tuesday Tastings

A different winemaker, producer, or local maker every week. $20 includes three pours and bites on the tableware we sell.

Weekly

Sunday Slow Table

Seasonal small bites and coffee in the back bar. No agenda. 10am to noon. Come as you are.

Monthly

The Ranch Table Dinner

A ticketed long-table dinner for 20 in the backyard. Seasonal menu, local chef, and every dish and glass is for sale.

First Thursdays

Del Ray Tie-In

Extended hours, live music in the backyard, rotating artist pop-up are how we plug into the neighborhood's biggest monthly night.

Seasonal Flagship

Thanksgiving Prep

A 3-hour Saturday in late October. Dry brining, spatchcocking, gravy from scratch. The event people plan their calendar around.

Quarterly

The Neuhoff Table

Invitation-only supper club for loyal customers. Rotating guest chef, paired wine. Our thank-you to the community that built this place.

Home School

We're bringing back Home Economics — ungendered, ungated, and over a glass of wine. From sewing on a button to roasting the Thanksgiving turkey.

The Hand Track

Making & Mending

Fix what you have. Make something new. Leave with something you built with your own hands.

Sewing on buttons & basic mending
Hemming & simple alterations
Patch & darn — visible mending
Making a simple pillow cover
Reupholstering a chair cushion
The Table Track

Cooking & Hosting

From a proper stock to a Thanksgiving spread. Skills that make you the host everyone wants to visit.

How to roast a chicken
Making a stock from scratch
Knife skills for real life
Setting a table that looks intentional
★ Thanksgiving Prep (flagship, Oct.)
The House Track

Home Management & Craft

The stuff nobody taught you. How to read a paint chip, care for cast iron, arrange grocery store flowers.

Flower arranging on a budget
Caring for cast iron & linen
How to read a paint color
Organizing a pantry properly
Making a seasonal wreath
The Format

90–120 minutes · Max 12 people · $45–85 per class · Wine and bites served on the tableware from the store · All skill levels welcome · Kids classes available

Small bites & wine on the things you can buy

Every dish, glass, board, and napkin on your table is tagged for sale. You're not just eating — you're experiencing the inventory.

We invite you into our home with the hope that you're inspired to decorate your own.
Hours

Tue–Thu 4–9pm  ·  Fri–Sat 12–10pm  ·  Sun 10am–4pm

Small Bites
The Wine List
House White · House Red · Pét-Nat · Natural Wine Pick · Virginia Selection · Non-Alcoholic

Built by people who actually live here

Neuhoff Ranch is rooted in Del Ray — its founders are neighbors, believers, and operators who know how to build things that last.

Laura-Brynn Neuhoff
Co-Founder

Growing up in Dallas, Texas gave Laura-Brynn two things she couldn't live without: great food and better shopping. When she relocated to DC in 2013, she was so pleased to quickly find a home in the hospitality industry of the city, and thanks Neighborhood Restaurant Group heartily for filling the queso-sized hole in her heart. The shopping gap has been quietly gnawing at her ever since.

Neuhoff Ranch is her love letter to Del Ray: the boutique she always wanted, right in the neighborhood she calls home.

By day, LB is Director of Operations at Neighborhood Restaurant Group, where she builds the systems that keep ambitious restaurants running: aligning departments, developing leaders, and using data to push performance forward. She came up through the events world, producing festivals and fundraisers nationwide — including Snallygaster, the largest beer festival on the East Coast. Her favorite way to spend time at home is hosting friends and family, sharing food and planning her next holiday party.

LB holds a Georgetown degree in American Studies and Sociology, has strong opinions about crossword puzzle difficulty, and shares her Del Ray home with her husband Jonathan and their dog Millie.

JG
Jonathan Greif
Co-Founder

Growing up in Northern New Jersey, Jonathan was trusted early and took that seriously. It made him someone who shows up, follows through, and genuinely cares about the people around him. When he landed in the DMV in 2012, he brought that same instinct with him and never really left.

Over the years, Jonathan and Laura-Brynn have eaten their way across the world, and the spots that stayed with them were never just about what was on the shelf or the plate. They were about the feeling of being somewhere that someone clearly cared about. He started thinking about his passions: hosting people, building businesses, and caring for the community around him. In a world that keeps pulling us toward screens, Jonathan believes what people actually crave is each other. Neuhoff Ranch is built around that conviction: a place for real conversations, meaningful finds, and the kind of moments that don’t need a caption.

Alongside developing Neuhoff Ranch, Jonathan leads partnerships at Procurement Sciences, the world’s leading platform for government contractors, where he builds partner ecosystems and drives revenue strategy from the ground up. He came up through some of the most demanding sales environments in the country, from early-stage startups to unicorns to family-owned firms and developed a reputation for earning trust quickly and building relationships that last.

He holds a degree from American University’s Kogod School of Business. Since 2022, he has called Del Ray home, drawn in by the neighbors, the regulars, and the rare small-town feeling Mount Vernon Avenue holds onto in the middle of a big city.

When he is not working, he is thinking of who to host next. Dinner parties for friends, holiday gatherings, neighbors dropping by unannounced, and a mezcal margarita or Negroni always within reach. The door is usually open. The quieter moments belong to long walks, tennis, and dropping the needle on a Khruangbin record. He shares it all with Laura-Brynn and Millie and would not have it any other way.

Join us in our journey!

Neuhoff Ranch is currently seeking investors, community partners, and early supporters. If you believe in what we're building — or just want to be first to know when we open — we'd love to hear from you.

3+
Revenue Streams
~Daily
Programming
Zero
Competitors in Category
Del Ray
Alexandria's Best Street

Express Interest

Thank you. We'll be in touch soon.
— Laura-Brynn & Jonathan